sdfghjkl The media of the message - See It Actually

The media of the message

Beginnings exist for a reason and the fact that I’ve started this year with the texts of Marshall Mc Luhan can’t be a coincidence. They made me look on a different way to every subject that passed by me afterwards.
I started thinking how the message was transmited, what was the message and why. But most of all, how the medium changed the message that was being passed.

The expression and communication of ideas, and the media channels change the way people perceive the message, and it happened on all of these 60’s happenings. Either on the way Martin Luther King’s speech was made or in the way the things were shown on televison or even on the font used on the ‘War is Over’ bilboards by Yoko Ono and
John Lennon.
The medium shapes the message and has to be true to it. And that’s in the hands of the designer. He should use design as a teorethical form of expresing artistical, political and other type of issues and ideas.

I’ve made a word arrangement from medium to media on the title of this text because what questioned me the most was that on every case I’ve researched about, all that was left of an event was the media files such as texts, photographs, videos, and documents. And it made me realize that all that it is today for the people that haven’t lived it, is the pieces of a living puzzle that are left by the medium. It’s our way to look at the past because nowadays. Tecnology helps us build the puzzle together but the problem is we can shape it and reshape it and there’s always missing pieces, and always things that we can molde to fit our view on the subject.

And that is something I’ve tryied to show on this blog and booklet. I give you some of the pieces that help you shape my view on the things that are arround me.